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Business philosophy

Atlet improves the profitability of the customer’s internal material handling by offering user-oriented and ergonomic products including aftersales support and related services.

Vision

The vision should be an integral part of Atlet’s leadership, organisation, products and services and its everyday method of working, and can be expressed as ATLETs VÄRDEN LYFTER (approx translation: Atlet values are rising/ lifting).
Working towards the realisation of the vision will be concentrated on three main areas:

The customers and offers
Atlet should focus on the needs of the customer when making important decisions. Products and services should meet internal and external customer specifications and expectations. Promises given must always be kept and the customer must always see Atlet as a step ahead of its competitors.

• Atlet’s total offer Atlet Totalâ„¢ safeguards Atlet’s growth and profitability objectives
• Atlet’s total offer are catered to demanding customers, in Europe and defined growth markets
• Atlet manufactures differentiated Atlet branded warehouse trucks and on OEM basis to selected partners in selected markets, with minimum disturbances for the Atlet brand
• Atlet’s customers are the most satisfied in the industry

The processes
Atlet’s method of working must be process-orientated with the focus on customer benefit, efficiency, zero errors and acceptable profitability. By steadily improving processes, customer benefits and operating results will also be improved.

The staff
In order to meet the steadily increasing demands it is the management’s responsibility to recruit new staff as necessary and to work to utilise and develop the competence of all employees. However, all employees should also themselves work to develop strong team spirit, commitment, ethics and discipline. In short all employees in Atlet enjoy high employability.

You are safe with Atlet

Safe Solution
When the customer is going to choose the truck model and find the best logistics solution, he knows that our recommendations are guaranteed to be safe choices.

Safe Operation
Owning or hiring an Atlet truck gives confidence. Operating reliability and availability are first class!

Safe Driving
Our trucks mean safe driving and an ergonomic working environment for the truck user.